The 12th Summit Forum: Breakthrough of Domestic Packaging Diversified Market Segments

[Text|High-tech LED reporter Luo Shenghua] After years of fierce competition, the domestic LED packaging market has been relatively mature. The leading enterprises of the first echelon represented by Ruifeng Optoelectronics and Hongli Optoelectronics have continuously strengthened their competitiveness and expanded their scale. They are not weaker than the LED packaging enterprises in foreign countries and Taiwan in terms of domestic market competitiveness and independent intellectual property rights. In terms of packaging, domestic companies already have the same strength as international LED companies.

As far as the current mature packaging industry is concerned, there is not much difference in the technical aspects of various LED packaging companies in China. The only difference is the size of the company's production capacity, the consistency between product batches, and the difference in product reliability.

In the short term, the price of LED packaging products will decline, and companies with economies of scale and robust upstream chip supply chain will have certain comparative advantages in the competition.

“In recent years, benefiting from the strong demand for LED downstream applications, the LED packaging industry is developing rapidly and the price competition is becoming more intense. However, with the influence of packaging factors, cost control, capacity scale and supply chain, domestic packaging companies The differentiation is becoming more and more obvious.” Gong Wen, general manager of Jingtai Optoelectronics, said earlier.

As Gong Wen said, as manufacturers with financial strength and technical strength continue to expand their scale and increase R&D investment, the ladders between domestic LED packaging companies will gradually take shape, and the living space of small packaging enterprises will be compressed.

Existing packaging technologies and processes are insufficient to support continued cost reductions and require revolutionary technological breakthroughs. Due to the small scale, insufficient funds and lack of upstream technical support, some domestic LED packaging companies are currently conservative in the research and development of new technologies, and are generally in a wait-and-see period.

"The current packaging market is still in a changing stage, and the downstream market is in strong demand. Domestic packaging manufacturers continue to expand production. The winning factors for packaging enterprises in the future will be management capabilities, cost control, scale and brand." think.

With the obvious improvement of the international market environment and the strength of domestic policies, the LED industry gradually recovered in 2014. As an important link in the LED industry chain, packaging has also ushered in a new round of outbreaks with the further expansion of the market. In the face of the new blue ocean of LED market where opportunities and challenges coexist, what kind of development strategy should packaging companies take to break through?

September 26th, 14:00-17:30, September 27th, 9:30-17:30, "The 12th High-tech LED Industry Summit Forum and LED Supply Chain Brand Summit" will be held at Guangzhou Pazhou Canton Fair Held (2014 High-tech LED Exhibition held concurrently).

This year's summit will invite high-level leaders of global and Chinese LED industry chain to give keynote speeches, and invite nearly one thousand LED industry chain enterprises from all over the country to attend the conference.

The summit will explore the new stage of industrial development, and how the packaged companies will break through in the context of diversified competition.

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