Liad "quotes" a number of institutions to investigate LED culture education media attention

[Text|High-tech LED Zhao Hui] In the past two years, institutional research has become one of the important references for investors to judge the quality of listed companies and select targets. Especially since June this year, A-shares have been ups and downs, and when they enter a new round of adjustment period, the reference value of institutional research is even more important.

During this period, investment researchers of public funds, insurance, brokerages and private placements were intensively investigating. Among the listed companies under investigation, LED listed company Liard (300296.SZ) was only from June to July. In the past two months, it has received more than 15 institutions for on-the-spot investigations, including Shenwan Hongyuan Securities, Orient Securities and other brokerage companies, as well as Huaxia Fund, Harvest Fund, IDG Capital Investment and other well-known institutions.

In many field research on Liard's field, small-pitch products and Liard's unique LED stylistic education media innovation profit model have attracted much attention.

With the upgrade of LED display technology and the rapid decline of the cost of LED packaging devices, small pitches gradually enter the commercial market; small pitch itself is the main manifestation of the display pixel itself. From the perspective of product definition, small pitch products are in the absence. The advantages of seam stitching, etc., have a strong substitution effect on LCD liquid crystal screen, PDP plasma splicing screen, DLP rear projection splicing screen and the like.

In 2015, Liard launched a 54-inch DIY free-splicing small-pitch TV.

"Standard products as the mainstream product model, more efficient and faster to expand market share, and at the same time market demand, expand the target customer product chain, cut into the mid-end product market, to meet the market with high-end and mid-end dual brands." Li Nannan, the director of the Board of Directors, talked about the small-pitch product strategy when receiving institutional investors. Liard's small-pitch products will continue to improve product intelligence, that is, increase product added value and improve product intelligence.

Too high a cost also limits the popularity of small-pitch TV replacement LCD market.

In this regard, Li Nannan said that Liard will use technology innovation and supply chain cooperation to reduce product costs and expand sales.

It is understood that Liard has obtained 83 patents on small-pitch TV products, including 16 invention patents.

LED stylistic education media innovation profit model has become the focus of institutional research.

“LED Stylistic Education Media is the most innovative business segment of Liard’s four-wheel drive strategy. It will drive Liard’s rapid development.” Li Nannan said that the design is derived from culture, sports, education and media. Services, content production, platform management, etc. will promote the strength of the sector through cooperation and investment, and promote the rapid transformation of Liard from product-oriented enterprises to content-based enterprises.

The acquisition of Lifeng Culture and Jin Lixiang is an important key to the innovative profit model of Liard's LED stylistic education media.

"The 'four-wheel drive' strategy in the 'four-wheel drive' strategy has taken shape, and the initial implementation of 'four rounds of the same drive'. The company's strategy has developed into a 'four-wheel fusion circle', in order to become the 'world's leading LED sound and optoelectronic application experts' The strategic goal is to go further.” Li Nannan said that the four-wheel drive and integration of Liard’s products, sales and service platforms provide the entire industry chain from design, research and development to products, services and content to target industries and target application customers. solution.

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