Rectangular lighting: channel construction has seen a decline in the effectiveness rate

On November 6th, the “Investor Relations Activity Record Form” disclosed by Changfang Lighting (300301) showed that the company has increased its expenses since the channel was laid in the second half of 2012. The company has been working hard to reduce the expense rate in the past year. Promote more effective channel building and brand promotion strategies.

According to Changfang Lighting, from the disclosed semi-annual report for 2013, the revenue growth has increased substantially, indicating that the company's channel construction has achieved results; net profit also increased year-on-year. Achieving income increase and increase shows that the company's measures to control the expense rate in the past year have received results, and the expense ratio has decreased.

The record is the record of the company's investigations published by the company on November 1 after the investigation of the company by Boss Fund, Tianshengqiao Assets, Shenwan Lingxin Fund and Guotai Junan Securities.

The main business of Rectangular Lighting is the development, design, production and sales of LED light sources and lighting.

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