In 2011, the world's photovoltaic market has been lit up

In 2011, whether the world market can digest new capacity is not yet known, but it is certain that the brutal competition and annihilation of photovoltaic companies is inevitable that the global climate in 2010 is still annoying, but the microclimate of the photovoltaic industry is here. One year was very good. Even the most authoritative forecasters probably did not expect that in 2010, the photovoltaic industry would be as bright as the sun.

Although the final data for 2010 has not yet been released, compared with the 7.3 GW new installed capacity in the world PV market in 2009, the estimated new installation volume in 2010 should be around 15 GW, which is more than doubled from 2009. Among them, China's photovoltaic industry leader Suntech's capacity exceeded 1.8 GW, with shipments exceeding 1.5 GW. For the first time, it surpassed the US's No. 1 solar company, FristSolar, to become the world's largest solar cell and component manufacturer.

Although many authoritative organizations in the industry generally believe that the world PV market in 2011 is likely to no longer continue the rapid growth in 2010. But in fact, the capacity expansion of global photovoltaic companies is still rapid, especially for Chinese companies.

Challenges and Opportunities for the Future According to public statistics, by the middle of 2011 or the end of the year, the production capacity of Suntech Power, JA Solar, Trina Solar, and Yingli will exceed 1.5 GW, and some even exceed 2 GW; The "stated crowds" of state-owned and private enterprises, such as China Energy Conservation, Guodian Group, Dongfang Electric, Hongrun Construction, Xinhuaguang, etc., have made great strides. In 2011, whether the world market can absorb these new capacity is not yet known, but it is certain that the brutal competition and slaughter of photovoltaic companies is inevitable.

The survival of the fittest is an inevitable result of the market economy environment. This may be more prominent in 2011. However, the increase in competitive pressures of enterprises will still have a positive impact on the entire photovoltaic industry. Conducive to the continued decline in the price of photovoltaic products, but also conducive to competition with thermal power. However, enterprises should be fully aware at the moment that once there is a structural surplus or stage surplus, customers are bound to put higher requirements on the technical content, quality, brand, and after-sales service of the products.

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