[Source: High-tech LED " LED Good Products" magazine September issue reporter / Zhou Jin] As a small and medium-sized packaging enterprise with high-power white LED packaging as its main business, Xuyu Optoelectronics broke revenue of 100 million yuan in 2012. pass.
The advantages of Xuyu Optoelectronics in the past include 1-3W imitation lumens, 5-200W integration and high-power light sources such as red, green, blue, yellow, RGB, COB, etc. These products are used in automotive lamps, mining lamps, street lamps. Some areas that require high illumination, such as stage lights.
In the eyes of General Manager Lin Jin, with the maturity of technical conditions, industrial conditions and market demand, the development of LED industry has reached a turning point for some enterprises. Xuyu Optoelectronics is one of the typical enterprises. "Under the current market structure, we are going to do a good job in the transformation of large and medium-sized enterprises, and we must first improve our internal strength in advance."
It is not your own wishful thinking that Lin Jin fills in such a firm corporate transformation belief. It is the tremendous change that the LED industry environment has undergone in recent years.
Since the beginning of this year, the LED industry has seen a clear trend of recovery. A number of leading listed companies reported that the net profit in the first half of the year has increased by an average of more than 30%. However, large enterprises and small and medium-sized enterprises have experienced two phenomena. Since July, a number of small and medium-sized LED companies in Guangdong have gone bankrupt.
“It’s not normal to not close down!†Lin Jin was not surprised that the small and medium-sized LED companies represented by Zhongshan Xiongji Lighting Factory and Shenzhen Yiguang Technology had closed down in the first half of the year. On the contrary, in his view, bankruptcy is a normal thing.
The main reason for the collapse of enterprises is the break of the capital chain. In the end, it is still the blind diversification of the main business of the enterprise.
Lin Jin fill said: "The amount of large profits has brought about the rapid spread of LED lighting. SMEs have begun to blindly increase product lines and production capacity when they see demand, but the volatility of demand has caused a series of low operating rates. After the sequelae, if these problems cannot be solved in a timely and effective manner, once the liquidity turnover is not over, it will never turn around."
In the past, for SMEs, focusing on their own segmentation is a more pragmatic strategy. But now the situation is that large enterprises are busy expanding upstream and downstream, and SMEs are hoping to expand horizontally in more segments.
>>>Unfinished , please refer to the September issue of Gaogong LED 's " LED Good Products" magazine.
The advantages of Xuyu Optoelectronics in the past include 1-3W imitation lumens, 5-200W integration and high-power light sources such as red, green, blue, yellow, RGB, COB, etc. These products are used in automotive lamps, mining lamps, street lamps. Some areas that require high illumination, such as stage lights.
In the eyes of General Manager Lin Jin, with the maturity of technical conditions, industrial conditions and market demand, the development of LED industry has reached a turning point for some enterprises. Xuyu Optoelectronics is one of the typical enterprises. "Under the current market structure, we are going to do a good job in the transformation of large and medium-sized enterprises, and we must first improve our internal strength in advance."
It is not your own wishful thinking that Lin Jin fills in such a firm corporate transformation belief. It is the tremendous change that the LED industry environment has undergone in recent years.
Since the beginning of this year, the LED industry has seen a clear trend of recovery. A number of leading listed companies reported that the net profit in the first half of the year has increased by an average of more than 30%. However, large enterprises and small and medium-sized enterprises have experienced two phenomena. Since July, a number of small and medium-sized LED companies in Guangdong have gone bankrupt.
“It’s not normal to not close down!†Lin Jin was not surprised that the small and medium-sized LED companies represented by Zhongshan Xiongji Lighting Factory and Shenzhen Yiguang Technology had closed down in the first half of the year. On the contrary, in his view, bankruptcy is a normal thing.
The main reason for the collapse of enterprises is the break of the capital chain. In the end, it is still the blind diversification of the main business of the enterprise.
Lin Jin fill said: "The amount of large profits has brought about the rapid spread of LED lighting. SMEs have begun to blindly increase product lines and production capacity when they see demand, but the volatility of demand has caused a series of low operating rates. After the sequelae, if these problems cannot be solved in a timely and effective manner, once the liquidity turnover is not over, it will never turn around."
In the past, for SMEs, focusing on their own segmentation is a more pragmatic strategy. But now the situation is that large enterprises are busy expanding upstream and downstream, and SMEs are hoping to expand horizontally in more segments.
>>>Unfinished , please refer to the September issue of Gaogong LED 's " LED Good Products" magazine.
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