Millet Mobile Explains Delivery Arrangement: Fulfilling the Promise to Ensure Production Progress

On October 13th, the related person in charge of Xiaomi’s mobile phone released a letter to rice noodles in the evening. Since the sales plan was announced on the 11th, some rice noodles were worried about the production capacity of Xiaomi’s mobile phones and complained about the slow delivery speed. For this reason, Xiaomi Mobile said that it would fulfill its own commitments and would not give everyone an impression of hunger, and asked everyone to believe that Xiaomi’s sincerity.

Xiaomi Mobile announced a retail version announcement on October 11th, announcing that Xiaomi Mobile will formally provide engineering machine users with replacement service on October 15th, and will start selling to subscribers on the 20th. Based on the gradual increase in production capacity, shipments will also gradually increase, with 1,000 units per day in the first week after October 20, 2000 in the second week, and 3,000 in the third week. Follow-up delivery plans will be announced later. After 300,000 subscribers are shipped, they will be sold to all users.

The person in charge of Xiaomi’s mobile phone said that the first three weeks of the date were announced on October 11 and some people were affected by the number of shipments. They passively speculated on the fourth and fifth weeks. . . . The data, but these data are not real.

“The volume of shipments is gradually adjusted, not the regular change of numbers, and why the volume of shipments is gradually adjusted. The product is a good product rate. It is even more important for small, fledgling companies. The mobile phone is a complex industry, millet. There are more than 800 parts for mobile phones, and the production line needs to assemble these components. The emergence of defective products will make it difficult for enterprises. After all, these are all costs.” The responsible person said.

For example, if he produces 100 units in small batches, he may not have one, but he will produce 200 units. If a problematic product is found, the manufacturer needs to pick these out, and these cost pressures are enormous, so they need to be gradually added. Volume production.

After the quality of components and components is guaranteed, the yield rate is a key issue for the manufacturer. Process, worker technology, steps, time, workshop environment, temperature, strength, etc. will affect the yield rate.

“If you don’t control every link in production, even if the components are better, if one million units are produced all at once due to extensive production links, if the yield is too low, no manufacturer can afford it. Other brands may have a lot of experience. , capital, and strength can be directly mass-produced, but Xiaomi’s mobile phone is our first product and is also the first mass production. We can’t compare with other brands, such as walking on thin ice to control every link and try not to make fatal mistakes. Live, in order to continue with everyone," said Xiaomi mobile phone.

Xiaomi Technology chairman and CEO Lei Jun also said: "Millet mobile phone uses a large number of high-end custom devices, production links than everyone imagined to be complex, and there are many uncontrollable factors, I urge you to understand. Xiaomi technology co-founder and vice president Zhou Guangping has been in the production of the first line of supervision to ensure the production schedule and quality."

The following is the full text of "The world is all rice brothers":

Since the announcement of the sale of the Xiaomi mobile phone on October 11, 2011, some rice noodles have produced negative emotions. I have read a lot and understood that jumping out of my job posts can only be done from the perspective of everyone to understand everyone. In the mood, from the very first announcement to the spike, to the booking, so many malicious people slander us. Only the rice noodles are supporting us. Those who walked along with Xiaomi’s time are so cute and have so much support for us. Why do some people now have negative emotions? In fact, many times it is based on the feelings of people and people. Most of them will be like brothers, deep in love, hate it.

However, those who use some of the negative emotions of rice noodles to amplify, try to disrupt, maliciously slander people, we will still fight with them in the end, and resolutely safeguard the rules and regulations, and strive for more rice flour.

In the face of some emotions, pain and happiness are my two days of feelings. I feel happy because we are all brothers. I really belong to a family. There are some opinions among the family. Everyone communicates with each other. There is no outsider. It is because of seeing the needs of everyone that are higher and not satisfying everyone. We also need to work harder.

I understand those emotions, so I will post this post.

Please believe in the sincerity of Xiaomi. I will no longer say that the price-response issue has caused sensitive topics in the industry. I only said that he promised to keep his promise. Since the official debut of the Xiaomi mobile phone, he has been following the thin ice and has paid great attention to his commitment. As a company and a company supported by everyone, we can All we have to do is to fulfill our promises, not to give everyone an impression of hunger. On July 12th, we said that we will develop the deployment in August, so we opened on August 16th and on August 16th, we said that on the 29th. To spike the engineering machine, we did it at that time. Then we said that on September 5, we officially went online on September 5. Actually, we announced that the time-to-market for the Xiaomi phone was October, so In October we officially released.

We have been saying that we can do things that have been doing what we can say. We're sure that we'll be sure, we can't be sure, but we can tell a part of it, and we'll all tell it truthfully. For example, when we booked on September 5th, we'll tell you on your query page, In order of queuing, it is estimated that you can purchase orders in XX months (this is only a very rough estimate and may be advanced or delayed depending on the actual production capacity and purchase conditions)

I believe that everyone had already know the date they were able to place an order when they booked on September 5. Certainly they did not rule out slight deviations at the end of the month or the beginning of the month. But on October 11th, we shipped the goods again. How many times per day does the date tell everyone, why do some people have so much ups and downs?

Related reports · Xiaomi Mobile announced its after-sales strategy to build a service station in 7 cities 2011-10-11 · Xiaomi Mobile Official Online: Announced delivery time and after-sales policy 2011-10-11 · Xiaomi Mobile announced release plan: 20 days for subscribers Delivery 2011-10-11

I think there is a certain problem in us. The "probable date" announced on September 5 is really only a rough estimate. This inaccurate information may cause everyone to have too many expectations. I think this, we Corrections will be made. For those who can be determined, they will be confirmed, uncertain, etc. and then confirmed. On October 11th, we announced the dates of the first three weeks to allow some people to be affected by the number of shipments, passively speculating on the fourth week, the fifth week, and the third. . . . Weekly data, but these data are not real.

Because the volume of shipments is gradually adjusted, not the number of regular changes, why the gradual adjustment of the volume of shipments? There is indeed a reason inside. White rice is delicious, and grain is hard to grow. The product has a good product rate. Especially for the small companies who are fledgling, it is more important. The mobile phone is a complicated industry. Millet mobile phones have more than 800 parts. Many suppliers say that they have problems. Now, I will not say more. The production line needs to assemble these components. The emergence of defective products will make it difficult for enterprises. After all, these are all costs. For example, small batch production of 100 units may not have one. Yes, but 200 units are produced. If a problematic product is found, the manufacturer needs to pick it out, and these cost pressures are very large, so it is necessary to gradually increase the production volume.

After the quality of components and components is guaranteed, the yield rate is a matter that needs to be solved by the manufacturer. Process, worker technology, steps, time, workshop environment, temperature, strength, and so on all affect the yield rate because the probability is objectively present. If you do not control every aspect of production well, even if the components are better, if you produce 1 million units at a time because of extensive production links, if the yield is too low, no manufacturer can afford it. Other brands may have a large amount of experience, capital, and strength to directly mass produce, but Xiaomi’s mobile phone is our first product and is also the first mass production. We dare not compare with other brands, such as walking on thin ice to control every link, and try No deadly mistakes, no alive, can we continue with everyone.

In addition to engineering machine users, in addition to millet has always respected the old users, their own use of engineering machines in advance is also trust in us, helped us find a lot of problems, so that their mobile phones use the new product as soon as possible, but also our obligation In fact, in the future, people who buy millet mobile phones will become old users in the future. Xiaomi is a person who is particularly concerned about old friends. How can you worry about it later?

For why we can't produce ahead of time, I think perhaps Xiaomi’s mobile phone made everyone familiar with it. We really forgot that Xiaomi’s mobile phone was known to everyone, only from July 12 to October. Modifying some problems in some engineering machines is only a recent matter. We have really tried our best to speed up in the event of quality stability.

Whether the delivery time of the engineering machine needs time from the 15th to the 19th is really within our plan. Many people may forget that the 15th and the 16th are the weekends. At this time, the engineering machine users start mailing. In addition, the engineering machine user is We sent the machines back to the company instead of sending them to us. The courier company selected by each user was different and the time was even more different. On the 17th, we began to process all kinds of orders for us, took the replacement process and handled all kinds of matters within three days.

Many people doubt that the first batch can issue 5W at a time. I have already said that the production capacity is gradually adjusted, but since some people have asked questions, then I may assume that assuming that even if the first batch of inventory has a 5W amount, the first batch is not the first day. I hope everyone can understand this, and secondly if Really deal with 5W orders within a day, for a new company, it is absolutely impossible to take risks to try, there are many deadly points in e-commerce, Invoicing is the most deadly, supply chain, logistics are not casually risky Although we are still preparing to maintain stability on all sides of thin ice, we cannot take risks in dealing with money. It will even require the company’s life and must be steadily improved. Friends who are interested can learn about E-commerce Day. How the order processing capacity has climbed up. Based on Jingdong official website information, Jingdong was on-line in 2004 and the order processing capacity today is 300,000. (Note: Non-daily orders.)

Too much writing, all these, please believe that our intention is good. We tried to break the rules of some industries, and we hoped to bring you different feelings and try to synchronize information. For example, there are defects in the direct official part of the engineering machine, and we need to modify the retail machine. Everyone likes it. , so we also estimated the estimated delivery time and delivery time, we also told everyone, but we did not expect this will bring some bad feelings to the users, just want to make everyone know that we are What to do, yes, not only this thing, but also the way of booking on September 5th. We are also launching a vote to let everyone decide. In addition to mobile phones, other fragmented features such as forums and forum revisions are all part of everyone's participation. I don't have much to say about this kind of thing.

In short, we do treat everyone as a family. The mobile phone is a link between us. Really, it is just a mobile phone. The mobile phone will not affect your life, but we know it like a family. If you have participated in Xiaomi's activities, you will feel the atmosphere.

For some people's negative emotions, other people gave me rice chats, forum messages, text messages, and e-mails. They all expressed support for us, as well as moderators and authenticated users, and more rice powder waiting for mobile phones. I did not reply one by one. Thank you in advance, but for non-malicious criticisms, as I said earlier, these criticisms are, for me, a matter of an extended family. Regardless of what happened, the brothers are brothers and they are noisy. They are all brothers.

Victory will celebrate with a toast, and defeat will be desperate. There are too many knife-like eyes waiting for me outside, but at Ricetan I see too much support for our power, whether we were at the time of our debut. Toast to cheers, or when we were maliciously smashed by others, everyone supported us. I firmly believe this:

World rice, all brothers!