ã€Global Network Science and Technology Reporter Wang Nan】 "With the development of the Internet, faster information acquisition, and shorter market incubation cycles, Chinese auto consumers have deepened their understanding of the industry, and the content and channels of services provided by the supply-side automobile service market are also gradually diverse. The traditional service and product model of the 4S store itself has not been sufficient to meet the diverse needs of consumers.†Wang Fengling, executive deputy secretary-general of the China Automobile Maintenance Industry Association, expressed at Jingdong’s launch of an unbounded service strategy for automobiles. According to statistics, China’s car ownership has exceeded 200 million vehicles, and the average age of vehicles is close to 5 years, and it still maintains a rapid growth momentum. The huge market space has attracted many businesses to get involved. Industry statistics show that in addition to the 4S shop system, there are currently more than 400,000 car maintenance service stores on the market, which far exceeds the demand. However, less than one-tenth of auto repair shops with more than two qualifications are required. At the same time, excessive service forces have caused fierce competition in the industry. Followed by the prosperity and expansion of the automotive service market. "The next 10 to 20 years, the fourth retail revolution will promote the era of 'unrestricted retail', cost, efficiency, and experience will all be upgraded. Jingdong Automobile's unbounded service strategy will open up the car through reconstructing cargo flow and information flow. Aftermarket B2B2C chain, empowering upstream and downstream, reorganizing the industrial structure. Jingdong will also build China's first automotive after-market service market full industry chain 'integration' platform.†Jing Li Group Vice President, Jingdong Mall Home Life Division Xin Lijun Indicated. "We will build 100,000 + repair plants into intelligent repair plants with intelligent forecasting, replenishment, collaborative supply chain and the latest smart store technology." Xin Lijun told reporters that Jingdong will expand the B2B market upstream based on the automotive supplies business. Jing Yan, general manager of Jingdong Mall's Home Life Division's Automotive Business Department, told Global Technology reporters that for the creation of smart stores, including our smart supply chain, smart marketing, and smart warehouse system, we launched a joint venture with Tencent in October. The unbounded retail solution unifies consumer social behavior characteristics and shopping data to form an efficient, accurate and secure large database. Based on the deep insights of database information, the auto repair factory can obtain potential for vehicle maintenance and maintenance in a geographical area. The precise users of the demand and direct contact. "With the help of JD.com's modular portfolio, after obtaining prediction guidance, the auto repair factory can open up the B2B platform from the upstream to find suppliers at the fastest speed in the Jingdong auto service chain, and purchase products from the shortest supply chain. The original products with the most favorable price advantage, and finally completed the efficient distribution through the Jingdong logistics system, this complete route.†Qing Yan said. It is understood that since 2012, Jingdong will be involved in the field of automotive supplies, and now has cooperated with more than 5,000 brands, including maintenance, automotive electronics, beauty cleaning, automotive decoration and many other categories, to provide consumers with a large number of high-quality goods . In 2014, JD.com Automotive's online “vehicle butler†system, which currently includes 28000+ models, can complete the relevant matching of nearly 100,000 spare parts. Consumers only need to input their own vehicle model information, can automatically match the relevant products recommended by the recommendation, directly reducing the threshold for the purchase of automotive products. This year, JD.com also launched an exclusive customer service team for automotive products. These professional customer services can provide consumers with one-on-one assistance and guidance to solve various problems. In April of this year, the “Implementation Measures for Automobile Brand Sales Management†launched by the Ministry of Commerce was also aimed at breaking the monopoly system of brand licensing. In this method, “suppliers are not allowed to restrict distributors to provide accessories and after-sales services for other suppliersâ€. Such guidance and suggestions are also for the purpose of speeding up the market to diversify the development and satisfying users, especially the third- and fourth-tier cities where resources are not abundant. "After entering the B2B market, JD.com can completely complete the flow of goods and information on the basis of the existing car butler system. Brand dealers, dealers and repair shops will usher in the operation of the Internet. In the future, consumers can love. The car establishes a 'medical record book', in which store the maintenance service has been performed, and the brand and batch of the product are traceable, enabling a high degree of integration of online data and offline services.†Tang Yong, head of Jingdong’s automotive supplies business. Deep introduction.