At the end of August, Du Haitao announced his entry into the Internet TV industry. One stone provoked thousands of layers of waves, Du Haitao's routines deepened, and the “invisible rich†playing vice-professionals all played to the Internet TV. Who does not know that the original industry, LeTV, as TV business is now in jeopardy, Du Haitao, an entertainment star, how can Do you do it well? Recently, Du Haitao continued to vocalize on Weibo. He asked fans for opinions on what type of television they had and caused widespread discussion. Du Haitao made TV and really liked cheering, but more people thought it was a gimmick. On the one hand and Shen Mengchen Xiu Ai, on the other hand put an end to the situation to do television business, which is inevitably confusing: Du Haitao is not close to Shen Mengchen is a good thing, an urgent need for "bribery" to prepare? For Du Haitao, cross-border television research is not without warning. In fact, he has already been a businessman in the business community. As early as 2012, Du Haitao founded “Mr. Xiong Brand Home†on Taobao, passed the gold seller certification in one year, and the credit rose to five crowns, with monthly sales of millions. At the same time, Mr. Xiong began to enter the physical store from the line, not only in Guangzhou, Wuhan, one after another shop, after the opening of two franchise stores in Changsha. However, after all, the thresholds for home-made online stores and stores are relatively low. The simplest way to find channels is to use celebrity influence to advertise. However, TV products, technical threshold is quite high, but also need to spend a great deal of effort to polished, from the appearance to the product experience, no one does not need to crafted, and everything. It is reported that Du Haitao’s participation in the product is the first domestic star-customized Internet TV. According to research information released by Du Haitao, the plan is to do "industry top allocation." At present, it is guessed that from the screen and chip configuration, content resources, and the system to be deployed, there is a lot of force and can be expected. "Celebrity customization", most people can think of is printed with a star's logo, the system more than set the star's image. The TV product that Du Haitao wants to produce is estimated to have little difference between these two points. However, in the course of its research, it also repeatedly emphasized the goals that content resources hope to achieve - massive, exclusive resources and Du Haitao's exclusive content, which has aroused the interest of many users. The life portal of Internet TV is content. The real difference between different brands is actually content. This point, Haitao even more than many professionals have caught the key points of the fans concerned. Not afraid of deep routines, afraid of serious people! According to insiders, Du Haitao’s cooperation with Mango TV’s subordinate Internet TV brand “Love Mango†can give full play to Mango’s various resources, including the variety of Mango TV and Hunan TV’s variety and drama resources, and the system it’s equipped with. It is also based on the self-developed system MUI on the OS system of radio and television. It integrates the core advantages of all current UIs and is called the intelligent “national MUIâ€. The operation is easy to use and fast, and the elderly and children can easily master.